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minuz
Comprehensive Strategy
How do we achieve this?
From table 1 to table 33
Brand Strategy · Communications and Social Media Strategy
Content Creation · OOH Campaign
The Context
A new culinary offering in Tijuana, overshadowed by direct competition, makes it difficult to increase customer numbers and sales.
The Challenge
Capture the attention of the local public, differentiate yourself and attract physical traffic, and clearly demonstrate your true value proposition.
We spiced up the message to make its value proposition clear and desirable, highlighting the benefit that Minuz offers that the competition doesn't.
The Results
01
It went from 8 to 33 tables.
02
It was extended to a second location.
03
He won 40% of his direct competitors' clients.
04
Growth in networks and local positioning.
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